View Count: 114 |  Publish Date: July 26, 2013
PepsiCo to no longer call Naked juices 'natural'
The Associated PressPosted: Friday, July 26, 2013, 10:50 AM
NEW YORK (AP) - PepsiCo Inc. says it will no longer label its Naked juices as being all natural, after a lawsuit complained that the drinks contain ingredients that dont fit that bill.
The company, based in Purchase, N.Y., says its also paying $9 million to settle the lawsuit.
In an emailed statement, the company said that it uses an added boost of vitamins in some of the drinks. But a lawsuit filed against the company noted that the vitamins are actually synthetic ingredients, including a fiber made by Archer Daniels Midland.
PepsiCo says it will drop the use of the word natural until there is more regulatory guidance around the word. More coveragePepsiCo to enter premium water market with Om
The Food and Drug Administration doesnt currently have a definition for what constitutes a natural product.The Associated Press #post2 .pw-icon.ra1-pw-icon-reddit {background: url() 0px 0px no-repeat !important;width: 60px !important;height: 20px !important;margin-right:8px;}#post2 .pw-icon.ra1-pw-icon-email {background: url() 0px 0px no-repeat !important;width: 71px !important;height: 28px !important;}


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